סמינר בהתנהגות ארגונית
University of Lausanne, Switzerland
הסמינר יינתן ע"י John Antonakis
Abstract : “Just Words? Just Speeches?” On The Economic Value of Charismatic Leadership
Does charismatic leadership enhance firm performance? Evidence showing causal effects of charisma in a real, economically relevant work environment is lacking. In a field experiment, we hired temporary workers to prepare envelopes for a fundraising campaign conducted on behalf of a hospital. An actor briefed workers about the importance of their task. We manipulated (a) the degree of charisma the actor demonstrated, and (b) the financial incentives we gave to workers. Charisma increased worker output by 17.44% relative to the workers who received the standard speech; this effect was statistically significant and comparable in size to the positive effect of performance-based financial incentives. The charismatic speech also significantly lowered cost of production. Our results have implications for leadership in the design of institutions and organizations.